THINK: Outward facing public profile - how can a haiku distill your business plan?
HAIKU: 5 syllables
7 syllables
5 syllables
KEYWORDS:
1 Syllable: STRENGTHS HELP
2 Syllables: PROMOTE STIGMA SELF-CARE SUPPORT HELPFUL VALUES MUDDLE
3 Syllables: AWARENESS EDUCATE CELEBRATE SUPPORTIVE COLLECTIVE
4 Syllables: DIFFICULTIES ACCESSIBLE COMMUNITY CONVERSATION
5 Syllables: NIP IT IN THE BUD
LONGLIST OUTCOMES:
Breaking the stigma
Of mental health through self-care
Support and advice
Breaking the stigma
Of mental health through self-care;
Muddle Collective
Express your feelings
Finding comfort in yourself
Make time for self-care
Promote awareness
Celebrate difficulties
Muddle collective
A self-care network
An open conversation
To break the stigma
To break the stigma
Celebrate difficulties
Nip it in the bud
A support unit
A student focused service;
Muddle collective
SHORTLIST OUTCOMES:
Support and advice
Mental health education;
Muddle collective
A self-care network
An open conversation;
Muddle Collective
A self-care network
An open conversation
To break the stigma
FINAL HAIKU
MUDDLE COLLECTIVE;
AN OPEN CONVERSATION
TO BREAK THE STIGMA
-direct and informative
-effectively communicates intent of business without being too abstract or complicated
-succinct use of terms that compliment and define the collective name and manifesto
NEXT: Use haiku as base to formulate a solid manifesto for a 2 minute elevator presentation
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